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National Provider Network

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By: Sean Moloughney

Editor, Nutraceuticals World


National Provider Network, Vital Living Sign Agreement
Vital Living Inc., Phoenix, AZ, has signed a definitive three-year agreement with National Provider Network, a subsidiary of Medical Re­source Inc., Marlton, N.J. This a­greement marks the first initiative for Vital Living with a leading Pre-ferred Provider Organization (PPO) and augments Vital Living’s existing distribution through medical institutions. National Provider Network and its affiliates operate a preferred provider network that consists of approximately 300,000 physicians and 30,000 participating ancillary facilities and hospitals. National Provider Network will actively market and distribute Vital Living’s Medical Food product, Essentum™ and Essentum N.P.™, the products marketed and distributed by the PPO relative to cardiovascular disease. Further, as part of the agreement, National Provider Network and Vital Living agree to develop a specific marketing plan focused on educating its medical personnel and patients on Essentum’s benefits, including a comprehensive lifestyle and nutritional management program incorporating Essentum.

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